Brand identity design, end to end.
Logo, type, color, motion and voice — the layers that make a brand recognizable at any size, on any surface. Designed in Casablanca for brands that want to look like no one else, and delivered with guidelines your whole team can use.
Everything a brand identity needs.
Logo & wordmark
A mark that reads clearly from a favicon to a building sign, with light and dark variants.
LogoVariants
Visual system
Color, typography, grids and imagery direction that hold together across every touchpoint.
ColorTypeLayout
Brand guidelines
A practical guideline document — how to use the brand, not just how it looks.
GuidelinesDo & don’t
Verbal identity
Positioning, tone of voice and key messages, so the words match the visuals.
PositioningVoice
Motion design
Animated logo, intros and outros that give your videos a consistent signature.
After Effects4K
Asset library
Social templates, presentation masters and stationery, ready for daily use.
Social kitTemplates
Delivered, documented, yours.
No black boxes. Every engagement ends with assets, access and documentation in your hands.
- Strategy session and moodboard
- Logo suite in light, dark and mono
- Color and type system
- Brand guidelines document (PDF)
- Source files: AI, SVG, PNG
- Social media kit
- Optional motion signature
How an engagement actually moves.
Four stages, no surprises. Every project follows the same operating rhythm whether we’re shipping a marketing site or a custom application.
Sharpen the brief
One working session to map the real problem, the audience, the constraints, and the win condition. We leave with a scope and a number.
Make it tangible
Brand, structure, and prototypes — flat-rate, fast feedback loops. You see the work in days, not weeks.
Ship, instrumented
Reviewed, deployed to staging, audited for performance and SEO before launch. Analytics and search consoles wired on day one.
Iterate on signal
Monthly reporting against the win condition. Small, deliberate changes that compound — not redesigns every quarter.
Brand Identity projects, shipped.
What do I receive at the end of a branding project?
The full logo suite in every format you need, the color and type system, a guidelines document, source files you own, and the templates agreed in scope — social posts, presentations, stationery or motion.
Can you refresh my existing logo instead of starting over?
Yes. Many brands need an evolution rather than a revolution. We audit what already carries recognition, keep it, and rebuild everything around it so the change feels intentional.
Do you also design the website?
Most of our identity projects continue straight into a website, which avoids handoffs between a branding studio and a web agency. The same team carries the brand into every page.
Do you work on brand names and messaging?
We work on verbal identity — positioning, tone of voice and key messages — as part of the identity when the brief calls for it, so the brand sounds as deliberate as it looks.
Tell us what you're building.
A short brief is plenty. We’ll come back within 48 hours with a few sharp questions and a sense of whether we’re the right studio for it.
